The 3 Main Reasons to Adjust Your Automotive E-Commerce Business to Align with AI Trends

Frédéric Baroin

Frédéric Baroin

Global Head of Automotive Business at Anyline

May 15, 2023

As an automotive industry decision maker, there are a lot of new technologies to take into consideration today, but none are more fascinating than the use of artificial intelligence (AI). Incorporating AI technology into your automotive e-commerce business is easier to do than ever and provides a wide range of benefits in doing so.

Reason 2: Real-Time Data Analytics to Optimize Operations

The second reason to invest in AI is in this area. Forward-thinking brands who begin to use analytics – in real time – from advanced AI will have the ability to better meet their clients’ needs. This helps companies to improve supply chain management and inventory assortment. To do this, it analyzes which products are the most in demand and which are not moving. This empowers companies to employ actionable insights on important areas. They can adjust marketing, pricing, discounts, and other data based on these noted differences.

The process of gathering real-time data is easier than ever. It can start at garages and repair shops, vehicle maintenance centers, and retailers that sell tires. Using AI-based technologies such as a tire scanner or a tire tread reader, tire technicians can collect data during maintenance and put it into their company’s system, which allows them to know which tires get sold, which tires are in demand or need restocking, etc.

Tire Tread Scanner

Consider a Tire Tread Scanner, like Anyline’s solution. It uses TireTreadDepth SDK, which makes it possible for users to simply scan a device over the tire to get information on the depth of the tread. That can then be used immediately by the team to make decisions about installing new tires while also working to support ongoing relationship development with customers. The company can email and alert you to the need to replace the tires over time.

Integration

The integration of this type of technology into operations today is easier than ever. Anyline’s system can be integrated through the following:

  • Mobile apps: Using Anyline SDK, this is a quick way to get the system set up. It is available natively on iOS, Android, and Windows, as well as cross-platform on React Native, Xamarin, Flutter, and Cordova.
  • Web Apps: Integrate Anyline SDK onto your website in a matter of hours with our JavaScript implementation.