Data Analytics in the Automotive Industry: Tools to Collect and Analyze Data

Frédéric Baroin

Frédéric Baroin

Global Head of Automotive Business at Anyline

Nov 28, 2023

Automotive businesses often lack the insights to make data-driven decisions, which leads to an estimated $68.4 billion in potential revenue lost globally. We can resolve and minimize that using better use of data. Digitally collecting data from vehicles and tires can provide huge value for individuals, auto retailers, service centers, and fleet managers. Mining that data for intelligence can predict maintenance issues, vehicle health, tire life expectancy, and more.

Digitizing Analog Vehicle Information

Anyline, an innovator in mobile data capture, is already working with some of the largest vehicle service providers and fleet managers in the world to digitize analog information obtained through Vehicle Identification Numbers (VINs), odometers, tire sidewalls, tire tread, barcodes, IDs, license plates and more. To do this, frontline workers, drivers, and customers can use their standard mobile device with an app on it to gather information. 

The result is improved workflow, frequent and accurate data collected, and improved customer and worker experience. Frontline workers get more done in less time. With their devices, they can capture a wide range of data in just a few moments, including: 

  • Vehicle Identification Number: This tool eliminates the need to manually record VIN information by scanning information right through the windshield. 
  • License Plate: Capture license plate data in an instant, then store that information securely online or offline. 
  • ID: Capture a passport or driver’s license in moments to upload to necessary software platforms. 
  • Tire Sidewall: Collect all Tin/DOT information along with tire size and commercial tire serial numbers from a tire sidewall. 
  • Tire Tread: Scan tire treads in a few seconds, determining the condition of the time nearly instantly. 
  • Odometer: Accurately captures mileage without the risk of human error. 
  • Barcode: Read up to 500 barcodes each minute and even gather data from damaged or partially obscured barcodes. 

The Next Step – Extracting Insights 

While having improved operations and mountains of accurate vehicle data is great, that is not the end goal. With the Anyline Insights reporting platform, companies can use that information in a number of ways, including: 

  • Get to know their customers better 
  • Reduce costs 
  • Stay compliant and within all regulations 
  • Ensure the safety of drivers and passengers 

Key Benefits

Ensure Legal Compliance and Driver and Passenger Safety – Recall status displays allow businesses to identify which tires are subject to recall. Daily reports can be scheduled, allowing users to stay updated on the recall statuses of tires. This helps businesses stay compliant and ensures that all tires are road-worthy, allowing for driver and passenger safety. 

Make Data-Driven, Strategic Decisions – Businesses can track the scans of individual commercial vehicles and tires with their License Plate, VIN, and Commercial Tire ID. In this way, users can understand when, where, and how often each vehicle and tire has been scanned, thereby building a complete picture of its scan history. By knowing the location history of vehicles and tires, users can make more informed decisions on topics like route optimization, enabling companies to increase fuel efficiency and reduce costs. Users can also quickly identify the differences between groups of tires or vehicles based on their scan location. 

Make Operational Decisions Instantly – All tire and vehicle data is reported in real-time, ensuring that businesses get the latest insights about the specifications of their tires and vehicles. This data is then visualized on heat maps, graphs, reports, and charts. This provides businesses with the ability to immediately understand the current performance level of tires and vehicles. 

Segment Data Flexibly – Scan data filters (tire age, tread depth, recall status, vehicle VIN, license plate numbers, and license plate country instantly). Use it to scan location, frequency, time ranges, data ranges or for bundle ID, module, and device manufacturer. It can gather device model, device UUID, and more. This enables a company to quickly slice and splice its data, creating a more tailored view through reports and visuals. It ultimately makes it possible to capture insights on any of these specific data points and eliminates the need to manually shift through this data alone. All relevant information is at the user’s fingertips. 

Collaborate Seamlessly – Exporting dashboards and other built-in reports into PDFs and various formats is simple using these tools. This enables users to easily share information internally with other stakeholders, enabling data democratization and reducing the time needed to make decisions. 

Store and Access Data Securely – Each user of the dashboard is assigned a unique user credential, thereby ensuring that only authorized users have access to the dashboard and your organization’s information. 

Take Away 

Learn what is now possible with Tire & Vehicle Analytics, a data capture intelligence solution that delivers operational and strategic recommendations from tire and vehicle data directly to drivers, service technicians, and decision-makers in real time. Reach out to Anyline today to learn how we can help you.