Karlsberg promotional campaign revolved around enter a 6 digit code into their companion app. Once they integrated Anyline, users could use the app to scan voucher codes too. This resulted in more successful scans and an improved UX for customers.
As part of a progressive digital transformation program Edison released its new smart home app My Edison in April 2017. Among others, customers are now able to transmit their meter reading gas level directly by using Anyline’s OCR technology. A practical solution for customers and definitely an add-up for the new My Edison app.
Red Bull wanted to increase their customer engagement. They integrated Anyline to scan the promotional codes on their drink cans. They found a boost in engagement and less false code entries as a result.